STRATO — Volcanic Red Wine

STRATO is a visual identity and packaging concept for a red wine rooted in the volcanic landscape of Mount Etna, Sicily. The project translates the raw character of the territory into a dark, tactile visual language built around volcanic soil, ash, basalt, heat and mineral textures. The identity combines restrained typography with an expressive volcanic graphic element, creating a contrast between precision and natural energy. The system extends across bottle packaging, labels, campaign imagery and motion content, using deep black tones, burnt reds and ember-like highlights to create a distinctive and contemporary wine identity.